Classification
Product TypeRaw Material
Product FormFresh
Industry PositionPrimary Agricultural Product
Raw Material
Market
Fresh carrot in Brazil is supplied predominantly by domestic production, with major producing municipalities concentrated in Minas Gerais, São Paulo, Bahia, and Paraná. Embrapa describes cultivation at scale across the Southeast, Northeast, and South, with expansion into hotter areas supported by heat-tolerant cultivars such as the 'Brasília' group. The market is primarily domestically oriented, while exports exist but are relatively small and mainly regional. Wholesale distribution commonly passes through CEASA hubs, with commercialization data consolidated via Conab’s Prohort system.
Market RoleDomestic production-led consumer market with limited regional exports
Domestic RoleStaple fresh vegetable supplied mainly by domestic growers and distributed through wholesale (CEASA) and retail channels
SeasonalitySupply is supported across multiple regions and cultivar groups, enabling broad availability; Embrapa highlights summer-adapted cultivars (e.g., the 'Brasília' group) with defined sowing windows in several macro-regions.
Specification
Primary VarietyBrasília (group)
Physical Attributes- For the 'Brasília' group, Embrapa describes roots ~15–22 cm length and ~3–4 cm diameter, nearly cylindrical, with orange coloration and low green/purple shoulder incidence.
Packaging- In Brazil, Embrapa notes fresh roots can be kept refrigerated in plastic bags to extend durability (consumer/retail handling guidance).
Supply Chain
Value Chain- Farm production → washing/selection/packing (where applied) → CEASA wholesale markets (Prohort/Ceasas) → retailers and foodservice
Temperature- Embrapa notes fresh carrots can be stored at ambient temperature or refrigerated; refrigeration increases durability when kept in plastic bags.
- Embrapa notes peeled/grated/cut carrots require refrigeration due to rapid shelf-life reduction after processing.
Shelf Life- Embrapa notes refrigerated storage of fresh carrots in plastic bags can increase durability up to about 15 days; shelf life drops sharply once peeled/grated/cut.
Freight IntensityHigh
Transport ModeLand
Risks
Regulatory Compliance HighImporting fresh carrots into Brazil can be blocked or delayed if the product/origin is not authorized in MAPA’s PVIA (or lacks established ARP-based requirements) and if required phytosanitary documentation is incomplete under Vigiagro controls.Verify PVIA authorization and DOU-published phytosanitary requirements for the specific origin before contracting; pre-check document sets (original phytosanitary certificate + Siscomex import documentation) and align inspection/entry-point procedures with the broker/importer.
Food Safety MediumFresh carrots fall under Brazil’s broader pesticide-residue monitoring context (Anvisa PARA) and traceability framework for fresh plant products; gaps in lot identification and traceability records can trigger enforcement actions or retailer rejection during residue investigations.Implement lot-level traceability and keep field/handling records aligned with INC ANVISA/SDA Nº 2/2018; adopt a residue-control plan and retain test/usage documentation for buyer audits.
Logistics MediumCarrots are freight-intensive and quality-sensitive; long domestic road routes and freight-cost volatility can increase spoilage/shrink and materially change delivered cost for inter-state supply and any export flows.Use route-appropriate temperature discipline for longer hauls, minimize time-to-market through consolidated loading, and contract freight with clear service-level expectations (handling, transit time, and temperature where used).
Sustainability- Pesticide-residue risk management and monitoring expectations (Anvisa PARA) for vegetables in Brazil
Labor & Social- Agricultural supply-chain human-rights due diligence expectations, including screening for forced-labor enforcement risk via the Ministry of Labor’s publicly updated “Lista Suja” (Cadastro de Empregadores)
FAQ
Which regions and municipalities are highlighted as major carrot producers in Brazil?Embrapa highlights major producing municipalities including São Gotardo, Santa Juliana and Carandaí (Minas Gerais); Piedade, Ibiúna and Mogi das Cruzes (São Paulo); Marilândia (Paraná); and Lapão and Irecê (Bahia), with large-scale cultivation across the Southeast, Northeast and South.
What is PVIA and why can it block fresh-carrot imports into Brazil?MAPA states that plant species/products can only be imported if they are listed as authorized in PVIA; if a product/origin is not in PVIA, a pest risk analysis (ARP) is needed to define phytosanitary requirements. If authorization/requirements or documents are missing, Vigiagro controls at entry can delay or prevent clearance.
What traceability rule applies to fresh vegetables in Brazil for pesticide-residue control?INC ANVISA/SDA Nº 2/2018 defines procedures for traceability along the supply chain for fresh plant products intended for human consumption, to support monitoring and control of pesticide residues across production, handling and commercialization (including for imported products).