The most recent Mexican avocado order placed by some Japanese importer contains more numbers of FCL than own regular purchase of a normal week. This approach is a way of counter-measure, which reflects the speculations that surging demand for Super Bowl Promotions in the United States shall lead to a constant increase of FOB price towards late-January 2023. Even though such a promotion period is still more than six weeks away, importers are trying to secure fruits at a profitable level, considering transit time between the Pacific Ocean and the unstable punctuality of the vessel schedule.