What are some major issues in the honey industry?

Fraudulent honey is commonplace, with reports from the international beekeeping conference Apimondia stating that nearly one-third of all internationally traded honey are not sourced from bees. Fraudulent honey that is imported or either created in the country of origin by using other ingredients, such as sugar beet or syrup has caused products to be at shockingly low price points, causing beekeepers to struggle in competing in their local markets. This is especially detrimental to markets that endorse organic honey or specialty honey, such as Brazil and New Zealand.