What is the Supply Network Structure for Polish Blueberries?

The blueberry supply chain has standard channels and actors in its supply chain. It includes 4 universal points of field production, warehouse, distribution and consumption.

Field Production

Blueberries are native to North America but are now found in different parts of the world. The farmers sow the seeds, irrigate and fertilise the soil to ensure that the harvest is healthy and safe. The berries thrive in acidic soil and frost-free climate. They are harvested by hand or using machines before moving to the next step. The production and growing activity are undertaken by single or associated producers in suitable fields and climatic conditions. 

Warehouse 

After harvesting blueberries are sorted according to the quality criteria regarding weight, color, form and other features, and must be cooled directly. It is important to lower the heat from the field as it increases the shelf life of the fruit. A perfect cold chain is necessary to export blueberries and maintain quality. All blueberries go under a plant health check before being packed and graded. Blueberries are graded and packed according to the requirements of the specific buyer and the country. It is important to ensure that all steps are done under cold storage conditions so retain the freshness and quality of the berry.

Distribution

In blueberry supply chain, transportation is a crucial factor as the product has shorter shelf life, therefore it's important to arrive at the destination point at the designated time. After being graded and packed the blueberries are ready to be distributed in the market. They are typically procured by the suppliers and wholesalers in large quantities. Wholesalers supply smaller quantities of blueberries to secondary channels such as specialised fruit retailers and food services. 

Purchase and Consumption

Blueberries are finally purchased by the consumer either fresh or ask a part of the ingredient. They are either purchased as wholes to be conceded fresh or by restaurants and bakers to make dishes.