1. US
Second-largest import market, but is heavily dominated and monopolized by large players such as Dole, Del Monte, and Fyffes.
2. Europe
-UK, Spain, France, Germany, Netherlands, Belgium (small market, organic)
-Biggest market for organic bananas
-Scandinavia is a niche market for organic bananas that is growing every year.
3. Russia
-Largest import market.
-Stable importer. Usually engaged with small or medium-sized exporters (growers).
4. Asia
- S. Korea, Japan, China: premium prices around USD 8-9 FOB per box
-S. Korea operates on a fixed program (contract).
-Chinese demand is extremely unstable. Prices will rise substantially or decrease to as low as USD 2 per box if there is good production from the Philippines.