네덜란드 브랜 시리얼 가격 및 무역 — 마켓 오버뷰 2026

하위 제품

플레이크 브랜 시리얼, 영양 강화 브랜 시리얼, 글루텐 프리 브랜 시리얼, 고섬유질 브랜 시리얼, +4

원재료

보리 맥아 추출물, 소금, 밀, 밀기울, +1

HS 코드

190410

최종 업데이트

2026-08-23

서치 및 소싱 팀을 위한 핵심 요약

수출 파트너 국가 5개와 수입 파트너 국가 5개가 랭킹되어 있습니다.
이 페이지 데이터셋의 최신 기준 연도는 2024입니다.
페이지 데이터 최종 업데이트일: 2026-08-23.

네덜란드의 브랜 시리얼 수출 공급업체·제조사 인텔리전스, 가격 동향, 무역 흐름

Supply Chain Intelligence 기업 프로필 및 분석으로 네덜란드의 브랜 시리얼 수출업체 커버리지, 파트너 품질, 경로 우선순위를 검증하세요.

네덜란드 내 브랜 시리얼의 연간 수출 금액, 물량 및 공급업체 시장 규모 (HS 코드 190410)

네덜란드의 브랜 시리얼 수출 물량/금액 2년치를 분석해 공급 측 시장 성장, 계절성, 무역 변동성을 평가하세요.

연도	물량	금액
2024	87,806,348	249,241,397 USD
2023	87,868,727	241,233,550 USD

네덜란드에서 수출되는 브랜 시리얼의 주요 수출 대상 시장 (HS 코드 190410) 2024

2024년 기준, 네덜란드발 브랜 시리얼 수출의 상위 목적지국 5개 전반에서 수출 물량과 금액을 비교하세요.

순위	국가	물량	금액
1	독일	40,835,200	89,448,174.491 USD
2	벨기에	18,584,130	70,199,783.89 USD
3	프랑스	6,975,277	15,713,338.184 USD
4	영국	2,860,611	11,200,072.519 USD
5	아일랜드	1,111,270	8,521,881.181 USD

소싱 진단

네덜란드산 브랜 시리얼, 우리도 들여올 수 있을까요?

필요한 스펙과 물량만 알려주세요. 실제로 소싱이 되는지, 어떤 원산지와 공급사가 맞는지 무료로 짚어드려요.

네덜란드의 브랜 시리얼 수입 바이어 인텔리전스 및 가격 시그널: 바이어, 수요, 거래 파트너

수출업체와 수입업체는 Supply Chain Intelligence 기업 프로필 및 분석으로 네덜란드의 브랜 시리얼 구매 수요, 파트너 밀도, 다운스트림 채널을 분석할 수 있습니다.

네덜란드 내 브랜 시리얼의 연간 수입 금액, 물량 및 수요 규모 (HS 코드 190410)

네덜란드의 브랜 시리얼 수입 물량/금액 3년치를 추적해 수요 성장과 시장 모멘텀을 평가하세요.

연도	물량	금액
2024	70,890,676	279,865,239 USD
2023	65,518,268	258,337,768 USD
2022	67,401,217	207,222,372 USD

네덜란드에 브랜 시리얼를 공급하는 주요 원산지 공급국 (HS 코드 190410) 2024

2024년 기준, 네덜란드로 브랜 시리얼를 공급하는 상위 원산 공급국 5개 전반의 수입 물량과 금액을 비교하세요.

순위	국가	물량	금액
1	벨기에	30,634,480	146,042,993.425 USD
2	독일	21,531,810	56,095,383.695 USD
3	영국	4,771,099	19,627,729.234 USD
4	폴란드	3,578,239	16,303,829.761 USD
5	불가리아	2,213,503	8,504,107.411 USD

수출 진단

우리 브랜 시리얼, 이 네덜란드 바이어들에게 팔 수 있을까요?

만드시는 제품만 알려주시면 됩니다. 지금 수출할 준비가 됐는지, 어느 시장이 맞는지 무료로 봐드려요.

가격 데이터

가려진 네덜란드 브랜 시리얼 가격, 열어볼까요?

전체 가격 히스토리와 경쟁사 벤치마크를 열어드립니다. 어떤 숫자가 필요하신지만 말씀해 주시면 함께 살펴봐 드려요.

Classification

Product TypeProcessed Food

Product FormShelf-stable (Dry)

Industry PositionPackaged Consumer Food (Ready-to-eat breakfast cereal)

Market

Bran breakfast cereal in the Netherlands is a mature, supermarket-led packaged food category sold mainly as a high-fiber, wholegrain-positioned breakfast option. The market is supplied by a mix of multinational branded products and strong Dutch supermarket private labels, with distribution supported by the Netherlands’ EU logistics position. As an EU member, the Netherlands applies harmonized EU food safety, labeling, and claims rules, with national enforcement led by the NVWA. Product availability is year-round because it is shelf-stable and stocked through modern retail and online grocery channels.

Market RoleDomestic consumer market and EU distribution hub (importer and re-exporter)

Domestic RoleEveryday packaged breakfast staple positioned around fiber/wholegrain benefits in mainstream retail

SeasonalityYear-round retail availability; no meaningful agricultural seasonality at the finished-goods level due to shelf-stable storage and continuous replenishment.

Specification

Physical Attributes

Consistent piece size (flakes/strands/pellets) with low breakage and minimal fines
Crisp texture at opening; moisture pickup leads to staling
Uniform color with low visible foreign matter

Compositional Metrics

Dietary fiber (declared on EU nutrition label)
Sugar and salt per 100 g (declared on EU nutrition label)
Wholegrain presence/claims (when used, must align with EU/national guidance and label substantiation)

Packaging

Retail cartons with inner moisture-barrier bag
Resealable pouches or multi-serve formats (brand-dependent)
Outer case packs for retail DC handling and pallet stability

Supply Chain

Value Chain

Bran/raw cereal inputs procurement → cereal processing (e.g., cooking/extrusion or forming) → drying/toasting → vitamin/mineral fortification (if used) → packaging → palletized distribution via Dutch DCs → retail/online fulfillment

Temperature

Ambient distribution; protect from heat spikes that can accelerate rancidity in higher-fat cereal ingredients
Humidity control is critical to prevent staling and caking

Atmosphere Control

Moisture- and (where needed) oxygen-barrier packaging supports crispness and shelf-life stability

Shelf Life

Shelf-stable with best-before dating typically measured in months; shelf-life performance is driven by packaging barrier performance, storage humidity, and fat oxidation risk

Freight IntensityMedium

Transport ModeMultimodal

Risks

Food Safety HighMycotoxin exceedances in cereal inputs (e.g., wheat bran fractions) can trigger border holds, withdrawals, or recalls under EU contaminant maximum-level rules, disrupting supply into the Netherlands.Implement supplier approval with lot-level COAs for key mycotoxins, conduct incoming and finished-product testing aligned to EU limits, and maintain robust traceability/recall procedures.

Regulatory Compliance MediumNon-compliant labeling or unauthorized/incorrectly conditioned nutrition and health claims (including fiber-related claims) can lead to enforcement actions, delisting, or corrective relabeling in the Netherlands.Run a pre-market label/legal review against EU FIC and EU claims rules, and maintain substantiation files for any on-pack claims and fortification statements.

Logistics MediumFreight-rate volatility and capacity constraints (containerized sea freight for imports and road transport for EU distribution) can compress margins for bulky packaged cereals and disrupt delivery schedules to Dutch retail DCs.Use forecast-driven inventory buffers for high-rotation SKUs, diversify carriers/routes, and optimize case/pallet configuration to reduce cost per delivered unit.

Sustainability MediumPackaging compliance and sustainability requirements (including EPR obligations and retailer packaging policies) can force packaging redesign or create cost exposure for cereal cartons, inner bags, and multipacks in the Netherlands.Validate packaging composition and reporting obligations early (including recyclability constraints) and align pack formats with Dutch EPR and major-retailer packaging requirements.

Sustainability

Upstream climate variability affecting EU and global wheat/oat supply and price volatility (input-cost risk for bran-based cereals sold in the Netherlands)
Packaging sustainability and EPR compliance expectations in the Netherlands for consumer packaged foods (labeling/fees/reporting dependent on packaging format)

Labor & Social

Primary labor and human-rights risks are upstream in grain and ingredient supply chains rather than in Dutch retail distribution; buyers may request supplier codes of conduct and auditability.
No specific widely documented product-linked labor controversy is typically associated with bran breakfast cereal in the Netherlands; risk screening should focus on upstream agricultural sourcing and any added ingredients (e.g., cocoa, palm derivatives) where relevant.

Standards

BRCGS Food Safety
IFS Food
FSSC 22000

FAQ

What are the main labeling rules that apply to bran breakfast cereal sold in the Netherlands?The Netherlands applies EU food information rules, including an ingredient list with emphasized allergens, a nutrition declaration, net quantity, and best-before date. Any fiber-related nutrition or health claims must meet EU claims requirements and the specific conditions of use for authorized claims.

What is the most critical food-safety risk for bran-based breakfast cereals entering the Dutch market?A key deal-breaker risk is mycotoxin contamination in cereal inputs such as wheat bran, because EU maximum levels for contaminants can lead to holds, withdrawals, or recalls if exceeded. Buyers often manage this with supplier approval, lot-level certificates of analysis, and routine testing aligned to EU limits.

Which third-party certifications are commonly requested by Dutch retailers for breakfast cereal manufacturing?Retail and private-label programs commonly look for GFSI-recognized food-safety certification, such as BRCGS Food Safety, IFS Food, or FSSC 22000, alongside documented HACCP-based food-safety management.