웰니스 샷 베트남 마켓 오버뷰 2026

하위 제품

디톡스 웰니스 샷, 엘더베리 웰니스 샷, 에너지 웰니스 샷, 생강 웰니스 샷, +6

원재료

사과 식초, 신선 카무 카무, 신선 생강, 신선 강황, +1

HS 코드

210690

최종 업데이트

2026-05-09

서치 및 소싱 팀을 위한 핵심 요약

베트남의 웰니스 샷 마켓 인텔리전스 페이지에는 프리미엄 공급업체 0개가 포함되어 있습니다.
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이 페이지 데이터셋의 최신 기준 연도는 2024입니다.
페이지 데이터 최종 업데이트일: 2026-05-09.

베트남 내 웰니스 샷 수출 공급업체 인텔리전스, 가격 추이 및 무역 흐름

베트남의 웰니스 샷에 대해 수출 파트너 기업 0개가 추적됩니다. Supply Chain Intelligence 회사 프로필 및 분석으로 수출업체 커버리지, 파트너 품질, 경로 우선순위를 검증하세요.

베트남 내 웰니스 샷의 연간 수출 금액, 물량 및 공급업체 시장 규모 (HS 코드 210690)

베트남의 웰니스 샷 수출 물량/금액 2년치를 분석해 공급 측 시장 성장, 계절성, 무역 변동성을 평가하세요.

연도	물량	금액
2023	52,036,675	378,726,543 USD
2022	66,328,370	416,020,834 USD

Classification

Product TypeProcessed Food

Product FormReady-to-drink single-serve shot beverage

Industry PositionConsumer Packaged Beverage (Functional/Wellness)

Market

Wellness-shot beverages in Vietnam are marketed as small-serve functional drinks positioned within the non-alcoholic beverage space, with claims and labeling practices driving much of the compliance burden. Market entry and ongoing sale of pre-packaged processed beverages is anchored in Vietnam’s food safety product declaration framework under Decree 15/2018/ND-CP, which relies on a self-declaration dossier and recent safety test results from qualified laboratories. If marketed as a functional food, advertising content must comply with Decree 181/2013/ND-CP and include the mandatory statement that the product is not a medicine, with non-compliant advertising subject to administrative sanctions under Decree 38/2021/ND-CP. Goods labeling for products circulated in Vietnam is governed by Decree 43/2017/ND-CP as amended by Decree 111/2021/ND-CP, including Vietnamese mandatory label content obligations for importers. Packaging compliance is increasingly relevant due to Vietnam’s EPR framework for consumer packaging, including food packaging, under Decree 08/2022/ND-CP and updated EPR provisions under Decree 110/2026/ND-CP.

Market RoleDomestic consumer market with local manufacturing and imported niche products

Domestic RoleFunctional beverage niche within non-alcoholic beverages, with compliance driven by food safety declaration, labeling, and advertising rules

Specification

Physical Attributes

Single-serve concentrated beverage format (typically small volume per unit) where sediment/phase separation may occur depending on formulation
Seal integrity (cap/closure) and tamper evidence are critical for consumer trust and post-market inspection readiness

Compositional Metrics

Acidity (pH) and microbiological criteria are commonly controlled parameters for shelf-stable shot beverages (product-specific test plan should align to Vietnamese risk-based indicators used in product self-declaration dossiers)

Packaging

Single-serve bottle (PET or glass) with outer carton or shrink-multipack (brand-dependent)
Vietnamese mandatory label content required for goods circulated in Vietnam under Decree 43/2017/ND-CP (as amended by Decree 111/2021/ND-CP)
For imports, original label content requirements at customs clearance and supplemental Vietnamese labeling obligations apply under Decree 111/2021/ND-CP

Supply Chain

Value Chain

Ingredient sourcing and QA release -> blending/formulation -> thermal processing (as applicable) -> filling/capping -> coding/labeling -> distributor/modern trade warehousing -> retail and e-commerce fulfillment

Temperature

Shelf-stable (thermally processed) shots typically move through ambient distribution; chilled distribution is used for cold-pressed/non-sterilized variants when applicable

Shelf Life

Shelf-life and sensory stability are sensitive to formulation (acidity, particulates), thermal process validation, and seal integrity; batch coding supports recall readiness

Freight IntensityMedium

Transport ModeSea

Risks

Regulatory Compliance HighWellness shots positioned with functional/health claims can trigger stricter controls in Vietnam: product declaration obligations under Decree 15/2018/ND-CP, mandatory functional food advertising disclaimer and anti-misleading rules under Decree 181/2013/ND-CP, and enforcement actions (fines and forced ad removal/corrections) under Decree 38/2021/ND-CP. Misclassification or non-compliant advertising/labeling can block listing in modern trade, trigger take-downs, or delay import clearance and market launch.Confirm product classification early (regular beverage vs functional food/health protection food), align claims to permitted dossier content, implement a pre-release review for all labels/ads including the mandatory disclaimer where applicable, and maintain a compliant product self-declaration/registration file with current test results.

Food Safety MediumNon-compliance with Vietnam’s food safety test documentation requirements (including recency and qualified laboratory expectations referenced in Decree 15/2018/ND-CP) or with permitted food additive rules under Circular 24/2019/TT-BYT can lead to detention, rework, or post-market enforcement actions.Use an ISO/IEC 17025-capable testing plan aligned to Vietnam’s risk-based indicators; lock formulations against the permitted additive list/conditions; retain COA and batch records for recall readiness.

Logistics MediumFor imported finished wellness shots, sea-freight volatility and packaging-heavy shipments can materially affect landed cost and on-shelf price competitiveness; delays can also compress shelf-life for products with shorter best-before windows.Build freight buffers into launch plans, optimize pack formats for density, consider local co-packing where feasible, and align inventory policy to expiry management and customs lead times.

Sustainability MediumPackaged beverage products sold in Vietnam can fall under EPR obligations for consumer packaging (including food packaging) under Decree 08/2022/ND-CP and updated EPR rules under Decree 110/2026/ND-CP, creating compliance and cost exposure for producers/importers if not planned.Assess EPR applicability for the specific packaging placed on the Vietnamese market, establish internal reporting and recycling compliance processes (or authorized recycling arrangements), and document packaging material composition for EPR filings.

Sustainability

Packaging waste compliance risk under Vietnam’s EPR framework for consumer packaging (including food packaging), affecting producers/importers placing packaged beverages on the Vietnamese market
Plastic and multi-material packaging recyclability and documentation readiness for EPR reporting/recycling obligations

Labor & Social

Consumer protection and public-health risk from misleading health claims—functional food advertising must not imply medicinal effects and must carry the mandatory disclaimer for functional foods

FAQ

If a wellness shot is marketed as a functional food in Vietnam, what warning statement must appear in advertising?Functional food advertisements must include a statement that the product is not a medicine and cannot substitute for medicine, and the advertisement must not mislead consumers into thinking the product is a drug (Decree 181/2013/ND-CP).

What is the core documentation concept behind Vietnam’s product self-declaration for pre-packaged processed beverages?Decree 15/2018/ND-CP sets a self-declaration approach where the supplier prepares and publicizes a self-declaration dossier and supports it with recent food safety test results (issued within 12 months by a designated or ISO/IEC 17025-compliant laboratory); the supplier can proceed with sale after submission while taking responsibility for product safety.

What are the key labeling compliance expectations for imported packaged beverages sold in Vietnam?Vietnam’s goods-label rules (Decree 43/2017/ND-CP as amended by Decree 111/2021/ND-CP) require mandatory label contents in Vietnamese for goods circulated in Vietnam and impose specific original-label information expectations during customs clearance, with importers responsible for ensuring compliant labeling before the product is put on the market.