Kenya is the one of the leading exporters of roses across the world with its biggest market being the European Union (EU), UK and Eastern Europe.
Roses are cut flowers which vary in head size – large, intermediate t-hybrid and smaller sweetheart roses. They vary in length from 40cm to 80cm per stem. There are various colours from white to red and combinations of different colours. Most commercial cut roses carry one bud per stem or spray roses carry more buds per stem. After harvest, roses are stored and transported under cooled conditions until sale at the retail/wholesale level. Roses are mostly sold as mono bunches or used in bouquets and other flower arrangements.
The most important colours are red, pink and white. Roses are often bought as a present. Peak days play an important role on the European market for cut roses. There are several days that generally apply to the entire European market such as Mother’s Day and Valentine’s Day.
About the Supplier
Shalimar Flowers (K) Ltd