News

Brazil: After Gulfood, ABPA associates project more than US$ 1 billion in poultry exports

Brazil
Published Feb 23, 2022

Tridge summary

Over the next twelve months, agribusinesses that export national poultry should carry out deals that should exceed $1 billion, based on the negotiations carried out during Gulfood 2022, in an action led by the Brazilian Association of Animal Protein (ABPA), in partnership with the Agency Brazilian Association for the Promotion of Exports and Investments (ApexBrasil). Closed last Thursday (17th) in Dubai (United Arab Emirates), Gulfood is the largest halal food fair on the planet.

Original content

During the five days of the event alone, the 20 producing and exporting agro-industries associated with ABPA, which were at the fair, consolidated more than US$ 50 million in sales to clients from Middle Eastern nations and other parts of Africa, Asia and Europe, who participated in the fair. In addition to business promotion, the ABPA & ApexBrasil partnership also focused on positioning the image of Brazilian animal protein, along two strategic lines: the dissemination of information and sectorial attributes and the tasting of Brazilian products that carry the Brazilian Chicken brands, Brazilian Egg, Brazilian Breeders and Brazilian Duck. In this sense, the entity distributed promotional materials through QRCode - respecting protection protocols against Covid-19 - which highlight data on the Brazilian productive profile, the health status and sustainable characteristics of production, in addition to company contacts. exporters associated with ABPA. In addition, a large ...
Source: Portal Do Agronegocio

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