The article provides an overview of the fruit and vegetable market in Italy as of July 2024, highlighting the impact of heat and high demand on prices. It notes a decrease in prices for watermelons, netted melons, peaches, and nectarines due to high availability, while tomato prices are also falling despite a severe drought in Sicily, the largest tomato production region. The prices for apricots, courgettes, and round red vine tomatoes are increasing. The quality of Vittoria table grapes and the first batches of seedless white grapes is not yet optimal. The article also mentions the ongoing campaigns for apricots, peaches, nectarines, plums, and tomatoes, and the end of the importation of Spanish products for peaches and nectarines. There are concerns about the potential impact of high temperatures on production and the stability of prices in the future.