China: Goat milk powder market continues to expand
Goat Milk
China
Published May 20, 2021
Tridge summary
In recent years, the dairy product market has continued to develop and consumer demand has been escalating. Goat milk powder has been accepted by more and more consumers. The market scale has continued to expand. How to prepare for sustainable and healthy development? Subject to industry concerns.
Original content
China News Service, Beijing, May 19 (Reporter Zhang Wenhui) The “Research on the Development of China’s Goat Milk Powder Industry” released earlier by the Food and Drug Industry Development and Supervision Research Center of the Chinese Academy of Social Sciences showed that the market sales of goat milk powder in my country exceeded 5 billion yuan in 2015. Another industry research report shows that China The market size of goat milk products increased from 3.4 billion yuan in 2014 to 12.2 billion yuan in 2019, with a compound annual growth rate of 29.5%. However, the goat milk powder industry is still in the early stages of development. At present, major dairy companies are vying to enter the market. How to standardize the development of the industry and let goat milk powder truly gain a foothold in the market? Wang Liwei, general manager of Beijing Xianxing Marketing Consulting Co., Ltd. believes that by strengthening the popularization of consumer-related knowledge, expanding ...
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