Imported fruits and vegetables account for 50-55% of sales in the supermarkets of Ukraine
Fruits
Vegetables
Ukraine
Published Jan 12, 2022
Tridge summary
EastFruit analysts draw attention to an interesting phenomenon - supermarkets in most of the region's net exporters, appearing in large quantities, “like mushrooms after rain,” prefer to trade imported vegetables and fruits. Why is this happening?! Why, for example, in Uzbekistan, which exports nearly US $ 1 billion worth of fruits and vegetables a year, is banana the best-selling fruit in supermarkets?
Original content
Why do supermarkets in Moldova, which is the undisputed leader in terms of fresh apple exports in the region, prefer to place apples from Poland and Ukraine on the shelves? Why are bananas or tangerines much more important than potatoes for Ukrainian supermarkets? Andriy Yarmak, economist at the Investment Department of the Food and Agriculture Organization of the United Nations (FAO), believes that the reason should be sought in quality, convenience, volume, product standardization and systematic supply. “No matter how much our suppliers complain about the onerous conditions of supermarkets, it must be admitted that the absolute majority of them often do not comply with the terms of contracts themselves. The biggest challenges for local suppliers are with two things: meeting and maintaining product quality standards and meeting delivery times. Also, suppliers often have the quality of the packaging, and the packaging itself does not correspond to the declared one. At the same ...
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