Peru's Ministry of Agrarian Development and Irrigation (Midagri) and its commercial arm, Agromercado, recently participated in the "Chocoa Amsterdam 2025" international fair, focusing on sustainability and quality in the cocoa industry. The participation aimed at connecting Peruvian producer organizations with European buyers, showing strong interest. Agromercado also highlighted the Peruvian Cocoa Route, which promotes sustainable cocoa cultivation and local economic development. The article also mentions an upcoming EU regulation for the export of products from the Amazon aiming to combat deforestation and a domestic campaign by Agromercado to boost cocoa and chocolate consumption in Peru.