The article highlights the efforts of the Tuyen Hoa Agricultural Service Center in Quang Binh, Vietnam, to revive the local hill chicken breed, which is at risk of extinction due to the popularity of hybrid and industrial chickens. The center has partnered with local households to implement free-range chicken farming models, providing them with over 10,000 chickens and technical expertise. The article features one family that has successfully raised hill chickens, selling them at a profit, and another family that has adopted a comprehensive farming approach, including hill chicken rearing, fish farming, and cultivation of agarwood and flowers. The article emphasizes the need for disease prevention in chicken flocks and highlights the high-quality meat and consumer demand for hill chickens, indicating a promising market for this revived breed.