Strong chains improve quality, create brands and increase benefits—— Honghua cattle industry injects strong momentum into Zhangjiachuan, a county noted for strong quality

Zhangjiachuan Red Flower Cattle was awarded the National Agricultural Product Geographical Indication Product in 2012. In recent years, Zhangjiachuan County has focused on the Red Flower Cattle industry as a lever, emphasizing strengthening and supplementing weak links, improving quality and creating brands, to drive industrial transformation and upgrading, injecting strong momentum into the construction of a quality-focused county, and gradually forming a development pattern of "prosperous industry, superior quality, strong county." 01 Completing shortcomings and weaknesses, building a full-chain guarantee system Adhering to a problem-oriented approach, focusing on "broken links" and "weak links" for precise efforts, establishing a full-chain guarantee from pasture to table. In the upstream, enhancing purebred breeding, establishing a Red Flower Cattle breeding base in cooperation with national livestock technology delegations, Tianjin Ruipu Biotechnology, and other research ...