Summary
- Established in 1982, currently conducts retail activities as the core business.
- Registered with the Suruhanjaya Syarikat Malaysia (SSM) under the Companies Act.
- Headquartered in Batu Pahat in the state of Johor, the southern part of Peninsular Malaysia.
- Went into venture capital with the government body Padiberas Nasional (BERNAS) in 1997.
- One of the leaders in Malaysia’s food industry which specializes in the production and distribution of specialty and high-end rice.
- The range of products is made from the finest quality ingredients, blended using traditional recipes.