
In W19 in the watermelon landscape, it was reported that the global seedless watermelon seed market is expected to increase from USD 440M in 2023 to USD 648M by 2030, at a CAGR of 5.7% during the forecasted period.
Watermelon prices stood at USD 1.04-1.29/8-10kg (EGP/8-10kg) in the Egyptian market.
The Spanish watermelon campaign has started, but producers are facing significantly low prices below current production costs and among the lowest ever recorded. The COAG (Coordination of Agricultural and Livestock Organizations of Spain) has raised concerns about this situation and has urgently requested the Agri-Food Information and Control Agency (AICA) to launch an investigation. In addition, the price of mini watermelons dropped to USD 0.44/kg in Spanish wholesale markets.
In Q1 2023, fresh Peruvian watermelon exports totaled 2K tons for USD 293K, a decrease of 62% in volume and 75% in value, compared to 5.3K tons with USD 1.1M in the same period of 2022. On the other hand, on May 10th, Hapcheon-gun in Gyeongsangnam-do, South Korea, held its first apple watermelon shipment ceremony. Hapcheon Apple Watermelon holds a 60% market share in the country and is grown by 36 farms. The estimated production for 2023 is 450K boxes by August, with a revenue of USD 898.81K (KRW 1.2B). Lastly, in Uzbekistan, the first wholesale export shipments of the new watermelon crop started from the Southern regions. Watermelons from Surkhandarya and Kashkadarya regions were shipped ten days earlier than usual, pricing at around USD 0.60/kg.