The Bemberg Family has been fascinated by wine since the very beginning and has sought to remain in touch with this world on both sides of the Atlantic Ocean: as the ancient passion of those living in the Old World, by means of the vines grown in Mendoza in 1920 and by the acquisition of estates in Napa Valley, California, in the New World, in 1996.
After more than 150 years developing Cervecería Quilmes, the Family's close connection to the world of wines led them to reinvent themselves and take on a new challenge in 2010, which meant turning the leading group of Argentinian wineries, now acquired by the Family, into one of the main wine groups worldwide.