- A producer of fresh vegetables and fruits, founded in Mexico in 1986. - Produces both conventional and organically farmed strawberries, tomatoes, cucumbers. - Owns 7 farms both in Mexico and the United States. - The biggest export market is the United States. - Fair Trade USA, Equitable Food Initiative (EQI), California Certified Organic Farmers (CCOF), Customs-Trade Partnership against Terrorism (C-TPAT), and Distintivo Empresa holder certified.