Pereira's Orange Prices Dropped by 30% WoW in W13 Due to Supply Surges

In W13, fresh orange prices in Pereira fell 30% week-on-week (WoW) to USD 0.31 per kilogram (kg) as increased supply from the coffee axis region flooded the market. Higher regional production created an oversupply, pushing prices down and highlighting the market's sensitivity to production shifts. While consumers benefit from lower costs, the sharp decline raises concerns about potential price volatility and the need for market adjustments to balance supply and demand.