According to the government, the impact of covid-19 in the coconut sugar market is quite positive as there is a projection of 20-40% growth in sales between 2020-2027. This is due to the health benefits of the product, which consumers are now looking for to be able to combat the virus. Particularly, in Metro Manila, domestic buyers are looking for alternatives that can boost immune system as there are more than 100,000 covid confirmed cases already in the city alone.
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