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말차 마켓 오버뷰 2026

최종 업데이트
2026-04-04
서치 및 소싱 팀을 위한 핵심 요약
  • 말차 마켓 커버리지는 54개 국가에 걸쳐 있습니다.
  • 이 제품에 대해 글로벌 공급망 인텔리전스 네트워크에 수출업체 568개와 수입업체 644개가 색인되어 있습니다.
  • 1,715건의 공급업체 연계 거래가 상위 20개 국가에 걸쳐 요약되어 있습니다.
  • 현재 프리미엄 공급업체 0개와 카탈로그 항목 0개가 등록되어 있습니다.
  • 도매 샘플 항목: 0건; 산지가 샘플 항목: 0건.
  • 페이지 데이터 최종 업데이트일: 2026-04-04.

말차에 대한 글로벌 공급업체 거래, 수출 활동 및 가격 벤치마크

상위 20개 국가에 걸친 공급업체 연계 거래 1,715건을 분석하고, 월간 단가 벤치마크로 말차의 수출 경쟁력과 소싱 리스크를 추적하세요.

말차 국가별 공급업체 거래 및 수출 모멘텀 전년 대비 변화

말차의 긍정적/부정적 전년 대비 변화를 비교해 성장하는 공급 시장과 약화되는 수출 경로를 식별하세요.
말차의 YoY 변동 상위 국가는 아랍에미리트 (+4038.8%), 태국 (+120.6%), 멕시코 (+113.9%)입니다.

말차 국가별 공급업체 거래 및 단가 요약

2025-05 기준으로 말차 국가별 거래 건수와 월간 단가/물량을 비교해 공급업체 및 수출 시장 우선순위를 정하세요.
2025-10 기준, 노출 가능한 말차 거래 단가가 있는 국가는 스위스 (70.70 USD / kg), 코스타리카 (44.36 USD / kg), 태국 (40.73 USD / kg), 홍콩 (38.00 USD / kg), 에콰도르 (33.39 USD / kg), 외 12개국입니다.
국가전년 대비 변화거래 건수2025-052025-062025-072025-082025-092025-102025-112025-122026-012026-022026-032026-04
중국-19.1%34111.59 USD / kg (48,514.82 kg)6.00 USD / kg (52,038.74 kg)6.76 USD / kg (8,634 kg)16.60 USD / kg (72,345.63 kg)8.46 USD / kg (129,753.8 kg)11.31 USD / kg (75,494.24 kg)
베트남+32.0%402.77 USD / kg (150 kg)2.77 USD / kg (475 kg)- (-)18.37 USD / kg (10,630 kg)13.51 USD / kg (897.2 kg)29.33 USD / kg (2,218 kg)
일본+1.9%68823.10 USD / kg (147,380.17 kg)29.06 USD / kg (127,836.92 kg)24.63 USD / kg (143,999.49 kg)36.68 USD / kg (190,083.73 kg)23.10 USD / kg (126,701.58 kg)20.37 USD / kg (333,016.44 kg)
미국-12.4%21821.62 USD / kg (8,688.94 kg)46.07 USD / kg (5,336.734 kg)36.55 USD / kg (7,742.05 kg)24.75 USD / kg (8,695.08 kg)29.04 USD / kg (17,973.879 kg)16.89 USD / kg (21,672.94 kg)
말레이시아-5.5%7712.11 USD / kg (3,932.4 kg)8.90 USD / kg (4,168.86 kg)5.87 USD / kg (27,517.86 kg)11.74 USD / kg (4,152 kg)8.95 USD / kg (19,181.46 kg)- (-)
코스타리카+0.8%6043.76 USD / kg (1,218.768 kg)- (-)- (-)- (-)32.39 USD / kg (4,768.07 kg)44.36 USD / kg (473.23 kg)
대만-3.3%6016.23 USD / kg (11,981 kg)8.91 USD / kg (2,980 kg)3.46 USD / kg (167.11 kg)1.80 USD / kg (25,428.64 kg)2.81 USD / kg (32,266 kg)3.15 USD / kg (118,649.4 kg)
독일+14.6%316.60 USD / kg (1,045 kg)39.90 USD / kg (1,012 kg)81.42 USD / kg (1 kg)6.98 USD / kg (3,330 kg)13.62 USD / kg (3,610.9 kg)8.79 USD / kg (9,008 kg)
인도네시아-35.4%28- (-)- (-)- (-)- (-)10.53 USD / kg (9,749 kg)12.52 USD / kg (1,822.64 kg)
프랑스+103.8%237.72 USD / kg (87.74 kg)6.47 USD / kg (81.92 kg)4.18 USD / kg (66 kg)10.90 USD / kg (27.07 kg)26.20 USD / kg (25.2 kg)7.32 USD / kg (31.74 kg)
말차 Global Supply Chain Coverage
1,212개 기업
말차에 대해 수출업체 568개와 수입업체 644개가 매핑되어 있습니다.
수출업체와 수입업체는 Tridge 공급망 인텔리전스의 기업 프로필 및 분석을 활용해 말차 거래 상대를 식별하고, 시장 도달 범위를 벤치마킹하며, 시장별 아웃리치 우선순위를 정할 수 있습니다.

말차 수출 공급업체 인텔리전스, 무역 흐름 및 가격 시그널

말차에 대해 Tridge Supply Chain Intelligence에 수출업체 568개가 매핑되어 있습니다. 수출업체와 수입업체는 회사 프로필 및 분석을 활용해 공급업체 커버리지, 거래 활동, 경로 기회를 평가할 수 있습니다.

말차 상위 수출업체 및 공급업체 프로필

선도 수출업체 프로필을 검토하고 말차 공급망 인텔리전스 네트워크의 전체 수출업체 568개와 비교해 보세요. 수출업체와 수입업체는 회사 프로필 및 분석을 잠금 해제해 파트너를 더 빠르게 검증할 수 있습니다.
(중국)
최근 수출 거래: 2025-11-03
최근 수출 파트너 기업: 1
임직원 규모: 직원 101 - 500명
산업군: 식품 제조음료 제조
밸류체인 역할: 식품 제조농업 / 생산 / 가공 / 포장
(대한민국)
최근 수출 거래: 2026-03-04
최근 수출 파트너 기업: 1
임직원 규모: 직원 11 - 50명
산업군: 기타음료 제조식품 포장식품 제조
밸류체인 역할: 유통 / 도매기타식품 제조
(일본)
최근 수출 거래: 2026-02-06
최근 수출 파트너 기업: 2
임직원 규모: 직원 11 - 50명
산업군: 식품 제조기타
밸류체인 역할: 식품 제조기타
(일본)
최근 수출 거래: 2025-10-21
최근 수출 파트너 기업: 1
산업군: 식품 제조
밸류체인 역할: 식품 제조기타
(중국)
최근 수출 거래: 2026-01-28
최근 수출 파트너 기업: 4
임직원 규모: 직원 101 - 500명
매출액: 매출 USD 50M - 100M
산업군: 식품 제조식품 포장음료 제조기타
밸류체인 역할: 식품 제조
(일본)
최근 수출 거래: 2026-03-04
최근 수출 파트너 기업: 1
임직원 규모: 직원 1 - 10명
산업군: 브로커 및 무역 대행식품 도매
밸류체인 역할: 무역유통 / 도매
말차 글로벌 수출업체 커버리지
568개 기업
수출업체 수는 말차의 공급 깊이와 소싱 선택지의 핵심 신호입니다.
공급망 인텔리전스 분석을 활용해 말차 기회를 국가, 제품, 밸류체인 역할로 좁힌 뒤 기업 프로필을 열어 적합성을 검증하세요.

말차 수입 바이어 인텔리전스, 수요 시그널 및 가격 벤치마크

말차 수요 인텔리전스를 위해 수입업체 644개가 매핑되어 있습니다. Supply Chain Intelligence 회사 프로필 및 분석으로 시장별 바이어, 유통업체, 다운스트림 수요 파트너의 우선순위를 정하세요.

말차 상위 바이어, 수입업체 및 수요 파트너

선도 바이어 프로필을 검토하고 말차에 대해 추적되는 전체 수입업체 644개와 비교해 보세요. 수출업체와 수입업체는 Supply Chain Intelligence 회사 프로필 및 분석을 활용해 바이어 품질과 수요 집중도를 평가할 수 있습니다.
(인도)
최근 수입 거래: 2025-12-26
최근 수입 파트너 기업: 1
산업군: 식품 제조브로커 및 무역 대행음료 제조
밸류체인 역할: -
(인도)
최근 수입 거래: 2026-02-23
산업군: 기타식품 제조
밸류체인 역할: -
(베트남)
최근 수입 거래: 2026-03-04
최근 수입 파트너 기업: 1
산업군: 작물 생산식품 제조
밸류체인 역할: -
(베트남)
최근 수입 거래: 2025-09-18
산업군: 식음료 서비스업
밸류체인 역할: -
(인도)
최근 수입 거래: 2026-03-04
산업군: 기타
밸류체인 역할: -
(페루)
최근 수입 거래: 2025-11-18
최근 수입 파트너 기업: 2
산업군: 식품 도매
밸류체인 역할: -
글로벌 수입업체 커버리지
644개 기업
수입업체 수는 말차에 대한 수요 측 가시성의 현재 깊이를 보여줍니다.
공급망 인텔리전스 분석과 기업 프로필을 활용해 활동 중인 말차 바이어를 식별하고, 국가별 파트너 밀도를 비교하며, GTM 우선순위를 정교화하세요.

Classification

Product TypeIngredient
Product FormDried Powder
Industry PositionFood and Beverage Ingredient

Market

Matcha is a finely milled, shade-grown green tea powder positioned globally as a premium beverage ingredient and as a flavor/color component for processed foods. Premium supply is strongly associated with Japan (tencha-based production), while China also produces matcha-style powders that serve value and industrial applications. Demand is international and spans specialty beverage channels (cafes, RTD) and food manufacturing (confectionery, dairy, bakery), with buyers often specifying color and sensory performance rather than commodity grade alone. Trade and market sizing are difficult to isolate because matcha typically moves under broader tea HS headings, so global trade analysis often relies on proxy categories and company/industry disclosures.
Market GrowthGrowingdemand expansion tied to specialty beverages and matcha-flavored processed foods, alongside premiumization and ingredient adoption
Major Producing Countries
  • 일본Traditional tencha-based matcha production; premium origin reputation and specialized processing capacity (shading and fine milling).
  • 중국Large tea-processing base; produces matcha-style powders for ingredient and export channels, often positioned on value/industrial specifications.
Major Exporting Countries
  • 일본Exports premium matcha/green tea products; used globally in specialty beverage and premium food formulations.
  • 중국Exports tea and green-tea-derived powders broadly; matcha-style powders commonly used for industrial ingredient supply.
Major Importing Countries
  • 미국Major demand center for matcha beverages and matcha-flavored foods; imports largely recorded under broader tea categories.
  • 독일Significant EU import and distribution market for tea ingredients and specialty products.
  • 영국Specialty beverage and retail demand; imports largely recorded under broader tea categories.
  • 네덜란드EU logistics and re-export hub for food ingredients and specialty beverages.
Supply Calendar
  • Japan (Kyoto/Uji, Aichi/Nishio, Shizuoka, Kagoshima and other tea regions):Apr, May, JunTencha harvest is concentrated in spring/early summer; shading period precedes harvest and influences color and flavor outcomes.
  • China (multiple tea regions):Mar, Apr, May, JunSpring harvest window supports green-tea-based powders; product specs and positioning vary widely by processor.

Specification

Major VarietiesYabukita (Camellia sinensis cultivar), Okumidori (Camellia sinensis cultivar), Samidori (Camellia sinensis cultivar), Asahi (Camellia sinensis cultivar), Gokou (Camellia sinensis cultivar)
Physical Attributes
  • Vivid green color (high chlorophyll perception) expected for premium matcha
  • Very fine particle size with low grittiness (mouthfeel critical in beverages)
  • Aroma profile with seaweed/vegetal notes; flavor balance between umami and bitterness is a key quality differentiator
Compositional Metrics
  • Color metrics (e.g., L*a*b* targets) used as procurement specifications in industrial applications
  • Moisture and water activity control to limit caking and quality loss
  • Caffeine/catechin/theanine profiles may be specified for functional positioning, depending on regulatory and labeling rules
  • Microbiological parameters and foreign matter limits are common buyer requirements for powdered ingredients
Grades
  • Ceremonial grade (market convention; typically brighter color and smoother flavor)
  • Culinary/ingredient grade (market convention; optimized for blending and processing performance)
Packaging
  • Light- and oxygen-barrier packaging (foil laminate pouches or tins)
  • Nitrogen-flushed packs used to slow oxidation and preserve color
  • Smaller unit packs for premium retail; bulk multi-kg packs for industrial users
ProcessingHighly sensitive to oxygen, light, heat, and humidity; color and aroma degrade with oxidationPowder handling requires dust control and moisture management (caking risk)Dispersibility and foam behavior can matter for beverage applications

Supply Chain

Value Chain
  • Shade cultivation (tencha) -> harvest -> steaming (enzyme inactivation) -> drying into tencha -> de-stemming/de-veining -> milling to fine powder -> sifting/blending -> packed in oxygen/light barrier formats -> export distribution to beverage/food manufacturers and specialty retail
Demand Drivers
  • Specialty beverage demand (matcha lattes and café menus)
  • Product innovation in confectionery, dairy (ice cream), bakery, and RTD beverages
  • Premium gifting and origin/grade storytelling (Japan-linked provenance positioning)
  • Preference for natural green coloring and tea flavor profiles in clean-label formulations (subject to local labeling rules)
Temperature
  • Quality preservation benefits from cool, dry storage with strict humidity control; heat exposure accelerates color and aroma loss
  • Cold-chain is not mandatory for safety, but premium segments may use refrigerated storage to protect sensory quality
Atmosphere Control
  • Oxygen management (nitrogen flushing, minimal headspace) and barrier packaging are key controls to slow oxidation
Shelf Life
  • Shelf life is typically quality-limited (color/aroma oxidation) rather than microbiologically limited when kept dry; quality declines faster after opening if exposed to air and humidity

Risks

Supply Concentration HighPremium-grade matcha supply is strongly concentrated in Japan and depends on specialized tencha cultivation (shade management) plus fine milling capacity; a poor spring harvest, quality shortfall, or processing bottleneck in key Japanese regions can quickly tighten availability and raise prices for global buyers that require bright color and low bitterness.Qualify multiple origins and grade tiers, contract tencha/matcha volumes ahead of peak demand periods, and implement dual-spec sourcing (premium and processing grade) with validated substitution rules.
Climate MediumTea harvest timing and quality are sensitive to temperature extremes, heavy rainfall events, and seasonal variability; matcha is particularly exposed because quality expectations (color and flavor) depend on controlled shading periods and timely spring harvest conditions.Monitor regional agro-climate indicators in major origins, diversify sourcing across multiple producing regions within a country, and align product specs with realistic seasonal quality variation.
Food Safety MediumBecause matcha is consumed as a whole-leaf powder rather than an infusion, contaminants such as pesticide residues or heavy metals can be more material to compliance and brand risk if present; import controls and buyer testing programs can lead to rejections or recalls.Implement origin-specific residue risk assessments, require accredited lab testing aligned to destination MRLs and contaminant limits, and maintain robust traceability and supplier verification programs.
Food Fraud MediumHigh price differentials between premium matcha and lower-grade green tea powders create incentives for adulteration, mislabeling of origin, or substitution with non-tencha powders, undermining brand claims and potentially triggering regulatory action.Use specification-based procurement (color, particle size, sensory) plus authenticity controls (traceability audits, supply-chain documentation, and fit-for-purpose analytical screening where available).
Logistics LowMatcha is moisture- and odor-sensitive; exposure to humidity, temperature swings, or permeable packaging during shipping and storage can cause caking and sensory degradation that reduces usability in beverages and processed foods.Use desiccants and high-barrier packaging, specify container humidity controls where feasible, and enforce receiving QA checks (moisture, odor taint, color).
Sustainability
  • Input intensity and runoff management in tea cultivation (fertilizer and pesticide stewardship)
  • Material and waste footprint from shading systems and high-barrier packaging (foil laminates, tins)
  • Energy use in fine milling and controlled storage for premium quality preservation
Labor & Social
  • Aging farmer demographics and labor availability constraints in Japan’s tea sector can affect long-term capacity and costs
  • Worker welfare and wage conditions are recurrent themes in global tea agriculture, particularly where seasonal labor is used

FAQ

How is matcha different from regular green tea leaf products in trade?Matcha is a fine powder made by milling processed green tea leaf (commonly tencha from shade-grown plants), and it is consumed as the whole leaf rather than as an infusion. This makes powder specifications (color, particle size, moisture, and oxidation control) especially important for global buyers, and it can also increase the relevance of residue and contaminant testing compared with brewed tea products.
Why is it hard to quantify global matcha trade using standard trade statistics?Matcha is usually reported under broader tea trade headings rather than a dedicated matcha code, so import/export datasets often capture it within aggregate tea categories. As a result, global trade analysis typically relies on proxy HS categories and needs careful interpretation alongside industry and exporter information.
What are the most common procurement quality checks for matcha used as a food ingredient?Industrial buyers commonly focus on objective color targets, fine particle size (low grittiness), moisture control to prevent caking, and sensory performance (balance of umami and bitterness). Food safety requirements frequently include microbiological criteria and testing aligned to destination limits for pesticide residues and contaminants, consistent with international food trade compliance practices.
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