이 제품에 대해 글로벌 공급망 인텔리전스 네트워크에 수출업체 882개와 수입업체 1,058개가 색인되어 있습니다.
1,385건의 공급업체 연계 거래가 상위 20개 국가에 걸쳐 요약되어 있습니다.
페이지 데이터 최종 업데이트일: 2026-10-08.
Matcha에 대한 글로벌 공급업체 거래, 수출 활동 및 가격 벤치마크
상위 20개 국가에 걸친 공급업체 연계 거래 1,385건을 분석하고, 월간 단가 벤치마크로 Matcha의 수출 경쟁력과 소싱 리스크를 추적하세요.
Matcha 국가별 공급업체 거래 및 수출 모멘텀 전년 대비 변화
Matcha의 긍정적/부정적 전년 대비 변화를 비교해 성장하는 공급 시장과 약화되는 수출 경로를 식별하세요.
Matcha의 YoY 변동 상위 국가는 멕시코 (+405.9%), 말레이시아 (+284.0%), 프랑스 (+175.1%)입니다.
Matcha 국가별 공급업체 거래 및 단가 요약
2025-11 기준으로 Matcha 국가별 거래 건수와 월간 단가/물량을 비교해 공급업체 및 수출 시장 우선순위를 정하세요.
2026-04 기준, 노출 가능한 Matcha 거래 단가가 있는 국가는 코스타리카 (62.40 USD / kg), 일본 (40.50 USD / kg), 베트남 (13.25 USD / kg), 중국 (12.90 USD / kg), 에콰도르 (11.36 USD / kg), 외 2개국입니다.
공급망 인텔리전스 분석과 기업 프로필을 활용해 활동 중인 Matcha 바이어를 식별하고, 국가별 파트너 밀도를 비교하며, GTM 우선순위를 정교화하세요.
수출 진단
우리 Matcha, 어느 바이어에게 팔 수 있을까요?
만드시는 제품만 알려주시면 됩니다. 지금 수출할 준비가 됐는지, 어느 시장이 맞는지 봐드려요.
무료 진단, 계정 없이 이용 가능합니다.
가격 데이터
Matcha 가격, 어디까지 필요하세요?
전체 가격 히스토리와 경쟁사 벤치마크를 열어드립니다. 어떤 숫자가 필요하신지만 말씀해 주시면 함께 살펴봐 드려요.
Classification
Product TypeIngredient
Product FormDried Powder
Industry PositionFood and Beverage Ingredient
Market
Matcha is a finely milled, shade-grown green tea powder positioned globally as a premium beverage ingredient and as a flavor/color component for processed foods. Premium supply is strongly associated with Japan (tencha-based production), while China also produces matcha-style powders that serve value and industrial applications. Demand is international and spans specialty beverage channels (cafes, RTD) and food manufacturing (confectionery, dairy, bakery), with buyers often specifying color and sensory performance rather than commodity grade alone. Trade and market sizing are difficult to isolate because matcha typically moves under broader tea HS headings, so global trade analysis often relies on proxy categories and company/industry disclosures.
Market GrowthGrowingdemand expansion tied to specialty beverages and matcha-flavored processed foods, alongside premiumization and ingredient adoption
Major Producing Countries
일본Traditional tencha-based matcha production; premium origin reputation and specialized processing capacity (shading and fine milling).
중국Large tea-processing base; produces matcha-style powders for ingredient and export channels, often positioned on value/industrial specifications.
Major Exporting Countries
일본Exports premium matcha/green tea products; used globally in specialty beverage and premium food formulations.
중국Exports tea and green-tea-derived powders broadly; matcha-style powders commonly used for industrial ingredient supply.
Major Importing Countries
미국Major demand center for matcha beverages and matcha-flavored foods; imports largely recorded under broader tea categories.
독일Significant EU import and distribution market for tea ingredients and specialty products.
영국Specialty beverage and retail demand; imports largely recorded under broader tea categories.
네덜란드EU logistics and re-export hub for food ingredients and specialty beverages.
Supply Calendar
Japan (Kyoto/Uji, Aichi/Nishio, Shizuoka, Kagoshima and other tea regions):Apr, May, JunTencha harvest is concentrated in spring/early summer; shading period precedes harvest and influences color and flavor outcomes.
China (multiple tea regions):Mar, Apr, May, JunSpring harvest window supports green-tea-based powders; product specs and positioning vary widely by processor.
Vivid green color (high chlorophyll perception) expected for premium matcha
Very fine particle size with low grittiness (mouthfeel critical in beverages)
Aroma profile with seaweed/vegetal notes; flavor balance between umami and bitterness is a key quality differentiator
Compositional Metrics
Color metrics (e.g., L*a*b* targets) used as procurement specifications in industrial applications
Moisture and water activity control to limit caking and quality loss
Caffeine/catechin/theanine profiles may be specified for functional positioning, depending on regulatory and labeling rules
Microbiological parameters and foreign matter limits are common buyer requirements for powdered ingredients
Grades
Ceremonial grade (market convention; typically brighter color and smoother flavor)
Culinary/ingredient grade (market convention; optimized for blending and processing performance)
Packaging
Light- and oxygen-barrier packaging (foil laminate pouches or tins)
Nitrogen-flushed packs used to slow oxidation and preserve color
Smaller unit packs for premium retail; bulk multi-kg packs for industrial users
ProcessingHighly sensitive to oxygen, light, heat, and humidity; color and aroma degrade with oxidationPowder handling requires dust control and moisture management (caking risk)Dispersibility and foam behavior can matter for beverage applications
Supply Chain
Value Chain
Shade cultivation (tencha) -> harvest -> steaming (enzyme inactivation) -> drying into tencha -> de-stemming/de-veining -> milling to fine powder -> sifting/blending -> packed in oxygen/light barrier formats -> export distribution to beverage/food manufacturers and specialty retail
Demand Drivers
Specialty beverage demand (matcha lattes and café menus)
Product innovation in confectionery, dairy (ice cream), bakery, and RTD beverages
Premium gifting and origin/grade storytelling (Japan-linked provenance positioning)
Preference for natural green coloring and tea flavor profiles in clean-label formulations (subject to local labeling rules)
Temperature
Quality preservation benefits from cool, dry storage with strict humidity control; heat exposure accelerates color and aroma loss
Cold-chain is not mandatory for safety, but premium segments may use refrigerated storage to protect sensory quality
Atmosphere Control
Oxygen management (nitrogen flushing, minimal headspace) and barrier packaging are key controls to slow oxidation
Shelf Life
Shelf life is typically quality-limited (color/aroma oxidation) rather than microbiologically limited when kept dry; quality declines faster after opening if exposed to air and humidity
Risks
Supply Concentration HighPremium-grade matcha supply is strongly concentrated in Japan and depends on specialized tencha cultivation (shade management) plus fine milling capacity; a poor spring harvest, quality shortfall, or processing bottleneck in key Japanese regions can quickly tighten availability and raise prices for global buyers that require bright color and low bitterness.Qualify multiple origins and grade tiers, contract tencha/matcha volumes ahead of peak demand periods, and implement dual-spec sourcing (premium and processing grade) with validated substitution rules.
Climate MediumTea harvest timing and quality are sensitive to temperature extremes, heavy rainfall events, and seasonal variability; matcha is particularly exposed because quality expectations (color and flavor) depend on controlled shading periods and timely spring harvest conditions.Monitor regional agro-climate indicators in major origins, diversify sourcing across multiple producing regions within a country, and align product specs with realistic seasonal quality variation.
Food Safety MediumBecause matcha is consumed as a whole-leaf powder rather than an infusion, contaminants such as pesticide residues or heavy metals can be more material to compliance and brand risk if present; import controls and buyer testing programs can lead to rejections or recalls.Implement origin-specific residue risk assessments, require accredited lab testing aligned to destination MRLs and contaminant limits, and maintain robust traceability and supplier verification programs.
Food Fraud MediumHigh price differentials between premium matcha and lower-grade green tea powders create incentives for adulteration, mislabeling of origin, or substitution with non-tencha powders, undermining brand claims and potentially triggering regulatory action.Use specification-based procurement (color, particle size, sensory) plus authenticity controls (traceability audits, supply-chain documentation, and fit-for-purpose analytical screening where available).
Logistics LowMatcha is moisture- and odor-sensitive; exposure to humidity, temperature swings, or permeable packaging during shipping and storage can cause caking and sensory degradation that reduces usability in beverages and processed foods.Use desiccants and high-barrier packaging, specify container humidity controls where feasible, and enforce receiving QA checks (moisture, odor taint, color).
Sustainability
Input intensity and runoff management in tea cultivation (fertilizer and pesticide stewardship)
Material and waste footprint from shading systems and high-barrier packaging (foil laminates, tins)
Energy use in fine milling and controlled storage for premium quality preservation
Labor & Social
Aging farmer demographics and labor availability constraints in Japan’s tea sector can affect long-term capacity and costs
Worker welfare and wage conditions are recurrent themes in global tea agriculture, particularly where seasonal labor is used
FAQ
How is matcha different from regular green tea leaf products in trade?Matcha is a fine powder made by milling processed green tea leaf (commonly tencha from shade-grown plants), and it is consumed as the whole leaf rather than as an infusion. This makes powder specifications (color, particle size, moisture, and oxidation control) especially important for global buyers, and it can also increase the relevance of residue and contaminant testing compared with brewed tea products.
Why is it hard to quantify global matcha trade using standard trade statistics?Matcha is usually reported under broader tea trade headings rather than a dedicated matcha code, so import/export datasets often capture it within aggregate tea categories. As a result, global trade analysis typically relies on proxy HS categories and needs careful interpretation alongside industry and exporter information.
What are the most common procurement quality checks for matcha used as a food ingredient?Industrial buyers commonly focus on objective color targets, fine particle size (low grittiness), moisture control to prevent caking, and sensory performance (balance of umami and bitterness). Food safety requirements frequently include microbiological criteria and testing aligned to destination limits for pesticide residues and contaminants, consistent with international food trade compliance practices.