Spanish extra virgin olive oil gains market in the US with prices reaching $25/liter in Oregon, Washington and Michigan

Published 2023년 9월 27일

Tridge summary

Spanish brands of Extra Virgin Olive Oil (EVOO) are gaining popularity in the US market, with prices varying between states. The brands leading in popularity are La Española, Jose's, and Pompeian. The report also highlights the growing demand for organic EVOO from Spanish origin, which has a competitive price compared to Italian and Greek organic EVOO. Entrii Analytics provides recommendations for Spanish brands entering the US market, including specific market segmentation, collaborations with local distributors, and educating consumers. Entrii Analytics is a startup that emerged during the COVID-19 pandemic and aims to provide access to data from remote markets, with a focus on the Chinese market.
Disclaimer:The above summary was generated by Tridge's proprietary AI model for informational purposes.

Original content

Spanish brands of Extra Virgin Olive Oil (EVOO) are gaining more and more market in the US. And, while in key states such as New York, Georgia or Florida the average price of EVOO ranges between $12.47 and 18.15, in states such as Oregon, Washington or Michigan, this product is positioned in a more premium segment with prices around $25 per liter, according to the latest Entrii Report carried out by the applied AI and Big Data startup to the internationalization of markets, Entrii Analytics. According to this exhaustive analysis, the Spanish brands that lead the popularity with their products of Spanish origin are La Española, Jose´s and Pompeian. The study has analyzed data from 1,058 marketed references and 274 brands from the 26 countries that market EVOO in the US during the last year. According to this report, the main competitors of Spanish EVOO brands are, firstly, American brands, with 39.5% of brands sold on shelves and, secondly, Italian brands with 23.7%. %. While Spain ...
Source: InfoAgro

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