The article outlines the potential for Africa to emerge as a competitive force in the global agricultural sector by refreshing its approach to commercial agriculture. It highlights the need for African firms to lead in the transition towards advanced food production, land and water use, and the integration of agri-tech and product tracing. The author stresses the importance of financing and connecting small and large firms to build enduring assets and commercial advantages. They also discuss the benefits of the African Continental Free Trade Area (AfCFTA) in creating a larger internal market, the fading distinction between small-holder and large commercial producers, and the broad acceptance of technology in agriculture.