Obligation to notify when selling dairy products directly in Austria

Farmers who marketed at least 25,000 kg of cow's milk directly in the 2020 calendar year must submit a direct marketing report for this period by March 31, 2021, the AMA announced. The amount of milk used and the products made from it, broken down into drinking milk, butter, mountain cheese & Emmentaler, other cheeses including curd cheese and other milk products (cocoa, fruit yoghurt, natural yoghurt, sour cream, whipped cream), must be specified. Definition of direct marketing Farmers are direct marketers if they sell the cow's milk or products made from it in their own name, for their own account and at their own responsibility directly to end consumers (also applies to catering for guests on holiday on the farm), food retailers, wholesalers, Hand in community suppliers or gastronomy. The sale of cow's milk to farms for animal feed also falls under this definition. Personal consumption on the farm and the sale of cow's milk to “first-time buyers” ...