Argentina is experiencing a 26-year low in beef consumption, with a 11.3% decrease in the first nine months of 2024 compared to the same period in 2023. The Chamber of Industry and Commerce of Meat and Derivatives (Ciccra) reported that the average beef consumption per capita dropped to 46.8 kilos, largely due to a decrease in purchases by 83% of trans-Andeans. Despite this domestic decline, beef exports increased by 7.8% in the same period. The reduction in beef consumption is being compensated by an increase in chicken consumption, which is becoming a popular alternative due to its lower cost. The high price of beef in Chile, which is imported from Argentina, Paraguay, and Uruguay, compared to Argentina, where it is locally produced, also contributes to this shift in consumption preferences.