The French don't really plan to change their habits

게시됨 2023년 11월 17일

Tridge 요약

A majority of French people do not feel guilty about consuming products or services that have harmful consequences on the environment or society, such as imported fruits and vegetables, meat, bottled water, plane travel, and fast food delivery. However, 85% of consumers express a desire to consume more responsibly in social or environmental matters. The main obstacles preventing behavior changes are the pleasure derived from consuming these products, the lack of alternatives, and price constraints.
면책 조항: 위의 요약은 정보 제공 목적으로 Tridge 자체 학습 AI 모델에 의해 생성되었습니다.

원본 콘텐츠

These are the “guilty pleasures” of the French. The Kantar Institute questioned a thousand French consumers on their behavior towards products or services often singled out for their harmful consequences on the environment or the social model. Imported fruits and vegetables, meat, bottled water, plane travel, rapid meal delivery, fashion, smartphones and cosmetics… A clear majority of French people (59%) do not feel guilty about consuming them. However, when asked the question, 85% of consumers say "that they would like to consume much more responsibly" in social or environmental matters, notes Pierre Gomy, sustainable development director of Kantar Insights, on BFM Business. It is the transition "from attitudes to actions" which blocks changes in behavior: only 4 in ten French people (39%) surveyed ultimately intend to change their consumption habits. “The first obstacle is that in guilty pleasure, there is pleasure,” says Pierre Gomy. The pleasure of consuming these products or ...
출처: Bfmtv

더 깊이 있는 인사이트가 필요하신가요?

귀사의 비즈니스에 맞춤화된 상세한 시장 분석 정보를 받아보세요.
'쿠키 허용'을 클릭하면 통계 및 개인 선호도 산출을 위한 쿠키 제공에 동의하게 됩니다. 개인정보 보호정책에서 쿠키에 대한 자세한 내용을 확인할 수 있습니다.