Brazil is making strides in opening new international markets for its fruits, with ongoing negotiations to export grapes to China and South Korea, avocados to the US, Chile, Japan, and India, and melons and apples to Malaysia. This initiative is crucial for the growth and expansion of the Brazilian fruit sector, creating job opportunities and promoting sustainable development. In 2023, Brazil's fruit exports surpassed $1.2 billion, a 26.73% increase from the previous year, due to the quality of its fruits, investments in technology, and a strict certification system that ensures compliance with quality and food safety standards.