The USDA forecasts a global chicken export increase of 2% in 2025, reaching a record 13.8 million tonnes, with Brazil's expansion being a significant factor. Brazil's disease-free status, export-oriented strategy, product offerings, and competitive prices are key contributors to its growth, while the US and EU markets share are decreasing. Thailand's exports are also expected to hit a record high due to similar reasons. The article also discusses the impact of avian influenza outbreaks in the US and EU on exports and highlights the lower labour costs and feed costs in Brazil, which advantage its chicken production. Brazil's exports are projected to increase by 2% in 2025, while US exports may only increase by 1%, with Mexico, Saudi Arabia, Singapore, the UAE, and the UK being the largest importers.