Brazilian consultancy develops ESG strategy for the sugar and alcohol industry in Guatemala

By following global debates on climate and social emergencies, the Guatemalan Sugar Workers Association – ASAZGUA, created in 1957, felt the need to define a long-term vision and an ESG strategy, with sustainability practices and standards that would positively transform the sector and , consequently, the country, since agriculture, including the planting of sugar cane, is its main source of income and exports. The project was under the responsibility of Collab formed by CAUSE, a Brazilian consultancy specialized in causes and ESG, and by Inpress Porter Novelli, a strategic communication agency, to create an end-to-end action plan. The main objective of the strategy developed by CAUSE is that, by 2033, the Guatemalan sugar industry will be a model of sustainability for the entire world. To achieve this result, 42 priority goals were established, using a methodology based on years of experience in sustainability projects. The plan is part of the service front dedicated to ESG ...