The article highlights the anticipated start of cherry exports from the Middle Valley of Río Negro, Argentina, to China in October, with the first batch being early variety cherries. This marks the beginning of the cherry export season, with a potential price of $60 per kilo due to the high demand and limited supply. However, competition is expected from Chile, which is projected to export over 450,000 tons, a volume that greatly surpasses Argentina's expected 1,500 tons. The competition becomes more significant as Chile can offer its early fruit earlier due to logistical issues in the Ovalle region, causing a delay in Chilean cherries reaching China by air. This delay could potentially provide an opportunity for Argentine cherries to secure a share of the market, assuming the quarantine in Ovalle is not lifted by late October or early November.