The 7th China International Import Expo in Shanghai provided a platform for Chile to showcase its fruit business to Chinese importers, buyers, and distributors, with support from the Chilean National Pavilion and the Chilean Council for the Promotion of International Trade (ProChile). Chile is the leading supplier of fruits to Asia, with China being its primary destination. The country has received approval to export various fruits to China, including nectarines and apricots, for the 2024/25 season. Chile's geographical location and advanced planting technology offer a unique competitive advantage in the Chinese market. The Chilean Fruit Exporters Association and Taobao Tmall have launched a sales plan for Chilean cherries. The China International Import Expo has emerged as a significant gateway for high-quality fruits from around the world to enter the Chinese market.