For the first time, Colombia has exported sugar mango to the United States by sea, starting with a shipment of 13 tons from Santa Marta to the Port of Savannah, Georgia. This marks a milestone for the Colombian fruit sector, with expectations for more shipments due to increasing production and certification of mango farms. The season for Colombian mango, particularly sugar mango, is of particular interest, with exports also including conventional mangoes despite challenges like climate change and the El Niño phenomenon. The strategy for marketing Colombian mango, especially the unique sugar mango, focuses on price competitiveness and targeting populations in the United States that are influenced by cultural preferences for the fruit.