Despite sharply rising prices, the French have not given up on Easter chocolates

Published 2024년 4월 5일

Tridge summary

Recent data from NielsenIQ highlights a significant trend in the French Easter chocolate market, where despite a record high in cocoa prices leading to a 6.5% increase in the average price per kilo of Easter chocolates compared to last year, consumer demand remains strong. Sales have slightly increased by 0.5% in volume, contributing to a 6.9% rise in sector turnover. Notably, adult Easter chocolates have experienced a surge in sales both in volume (8.7%) and value (11.8%), whereas children's Easter chocolate sales have seen a slight decline in volume but an increase in value. The Ferrero Rocher 375g, Lindt Lapin Or (200g), and Kinder Schokobons (200g) emerged as the top-selling products.

Disclaimer:The above summary was generated by Tridge's proprietary AI model for informational purposes.

Original content

With cocoa prices reaching record highs in recent weeks, consumers had reason to be worried about their wallets. Is right. According to NielsenIQ data published this Friday, the average price per kilo of Easter chocolates increased by 6.5% compared to the same period last year. However, the French have not given up celebrating the egg hunt. On the contrary, sales of Easter chocolate increased slightly by 0.5% in volume this year. With inflation, the sector's turnover growth is even greater: +6.9%. In detail, it was especially the “Adult” Easter chocolates which sold the best (+8.7% in volume, +11.8% in value). At the same time, sales of Easter chocolates for children fell by 1.7% in volume (+5.6% in value). It must be said that the prices of the former have increased significantly less (+3% over one year) than those of the latter (+7.5%). The French favor Ferrero Rocher Among the best sellers, the Ferrero Rocher 375g came in first with 419.5 tonnes sold during the Easter season. ...

Source: Bfmtv