Difficulties of Vietnamese vegetables in the French market

Published 2024년 4월 14일

Tridge summary

The article highlights the competitive challenges Vietnamese fruits and vegetables face in the European, particularly French, market. These challenges stem from competition with similar products from Colombia, South America, Africa, and even locally grown Asian vegetables in Europe. The competition is largely price-based, with the geographical proximity of European producers offering them a significant advantage. This has led to an increase in the cultivation of tropical vegetables by European and French farms to cater to the rising demand for Asian cuisine among organic and vegan consumers, making these products more accessible in mainstream supermarkets and reducing reliance on specialty Asian stores. This shift also addresses concerns over carbon emissions from transportation. However, this development poses additional challenges for Vietnamese producers as they now have to compete with Asian vegetables grown within Europe, complicating their market position.
Disclaimer:The above summary was generated by Tridge's proprietary AI model for informational purposes.

Original content

According to data from the French Ministry of Commerce, many vegetable items entering the European market have decreased significantly. Observations from hypermarkets in France, Vietnamese passion fruit and mangosteen must compete with Colombian passion fruit and mangosteen, Vietnamese mangoes compete with South American and African mangos. Vietnamese dragon fruit surprisingly has to compete with dragon fruit from Africa. There is no media campaign to show that Vietnamese fruits and vegetables taste better because the price will decide. Chayote comes from Italy, along with many other Asian vegetables grown on farms in Europe and France. That means the price competition has been completely resolved, whoever is closest wins. According to Ms. Stephanie Duriez - manager of Pepinieres farm, Loire province, starting with organic vegetable eaters and vegetarians, they consume more vegetables than the French in general, they look for different types of vegetables. to enrich their meals ...
Source: Vov

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