Dong Nai province in Vietnam is focusing on enhancing the competitiveness of its agricultural products, particularly in the areas of rubber, coffee, cashew, pepper, and fresh fruit, by attracting large corporations and private enterprises for deep processing. The province is encouraging in-depth research on agricultural products and building a database to establish chain links. It is also supporting the development of brands for agricultural products, funding for trade promotion, and participating in domestic and international fairs and exhibitions. Dong Nai has formed specialized cultivation areas for major crops and is offering preferential support for the development of staple crops and branding agricultural products.