The Hay Choritos campaign arrives at the AquaSur 2024 fair: It will promote the benefits of the Chilean mussel

Between March 19 and 21, Puerto Montt will host the AquaSur 2024 Fair, the largest aquaculture convention in the southern hemisphere, where the national and international industry will meet to share and discuss the main community issues. , technology, education, advances and sustainability, among others. It is expected that in this version the main actor of the fair will be the national mutilid, the chorito, which will be represented by private sector companies, public-private initiatives and the Association of Mitilicultores de Chile, AmiChile, headed by its executive director, Rodrigo Carrasco, who will give a few welcoming words at the “Noche AquaSur” event and will participate in the activations related to the national “Hay Choritos” campaign. The initiative to promote the Chilean mussel has been active since 2023 and it is projected that within a period of 5 years it will achieve the positioning of the mussel based on its nutritional guarantees, such as having a high protein ...