Peru's recent heat wave has sparked a surge in demand for seafood dishes, especially ceviche, leading to a 30% sales increase compared to 2023, says Javier Vargas, president of the Association of Marine and Related Restaurants of Peru (Armap). Popular seafood choices include bonito, mackerel, parrotfish, and octopus. Despite the demand surge, prices have remained stable, with many cevicherías extending their opening hours into the evening. A promotional plan to recognize restaurants serving at night has been initiated in partnership with the Ministry of Production.