How much will it cost to meet the European Chicken Commitment?

In 2018, the European Chicken Commitment (ECC) was launched. It is an initiative launched by animal protection NGOs to improve the welfare of broiler chickens. This Commitment goes beyond the EU requirements. More than 300 companies, both in the industry and in distribution, including Nestlé, Danone, Unilever, Kraft, IKEA, Mark&Spencer, Dr. Oetker or KFC, have joined the initiative. These companies will have to comply with the fact that before 2026, all the chicken meat they use, whether fresh, frozen or processed, comes from chickens that have been kept in more demanding welfare conditions, such as a maximum density of 30 kg/m2, without cages, with natural light, a minimum of 50 lux of lighting, space with perches, being of certain strains, certain requirements in air quality and using certain stunning systems at slaughter. The European Association of Processors and Traders of Chicken Meat (AVEC) has prepared a report on the repercussions that this Commitment would have on the ...