A workshop in Hanoi focused on the potential of exporting fruit and vegetables to China, highlighting Vietnam's position as a significant exporter with 1.2 million hectares of cultivation area and China being the world's largest consumer market. Vietnam currently exports 11 fruit types and sweet potatoes to China, accounting for nearly 70% of its fruit export revenue. However, the Chinese market presents challenges for Vietnamese enterprises, including competition from other countries and strict food safety standards. To succeed, local businesses are encouraged to improve product quality, build brands, and implement origin traceability.