In the first semester, Argentines consumed 16 million liters of wine less than in 2023

Beverage consumption is falling throughout the country and products from the wine industry are no exception. According to data published by the National Institute of Viticulture (INV), wine sales fell 4.6% in the first half. In detail, it went from 349.5 million liters sold in the first six months of 2024 to 333.3 million liters sold in the same period of 2024. From this it follows that there was a negative difference of 16.2 million liters. The good news is that a slowdown in the fall was noticed, in relation to what happened in the first quarter. According to data released by the national organization, in the first four months there was a sharp drop of 6.4% in winery sales. In any case, the trend remains negative. The INV presents the results segmented into two large categories: by type of wine and by container. In the first case, data published by the National Institute of Viticulture show that the fall was mainly concentrated in wines without varietal mention. According to the ...