South Korea: Jeollanam-do promotes abalone using official SNS channels

Published 2021년 9월 13일

Tridge summary

Jeollanam-do, a province in South Korea responsible for 98% of the country's abalone production, has launched a campaign to sell a large quantity of small abalones through its official SNS channel and Namdo Market, an online shopping mall for livestock and fishery products, due to a surge in production and a decrease in demand. The province has also hosted a special exhibition for large distribution companies to help deplete small abalone stocks and plans to expand supply to large customers and open direct trading markets. The small abalones will be sold at prices lower than the market rate, with the Abalone Farming Association covering the shipping cost and Jeollanam-do covering delivery and packaging.

Disclaimer:The above summary was generated by Tridge's proprietary AI model for informational purposes.

Original content

Jeollanam-do has started promoting abalone, which is having a lot of difficulty in selling, through the province's official SNS channel and Namdo Market (https://jnmall.kr), an online shopping mall for livestock and fishery products operated by the province. Jeollanam-do, which accounts for 98% of the nation's abalone production, produced 20,000 tons, up 29% from the average shipment for the past five years due to favorable weather this year. However, as non-face-to-face consumption increased due to COVID-19 social distancing, consumption of large abalone increased, while small abalone should be consumed in large quantities along with Samgyetang on Bok Day in summer. have. As a result, small abalones are being shipped at the lowest prices in aquaculture history, and a vicious cycle is taking place at local abalone distributors, where inventory of small abalones accumulates and cash flow becomes difficult, making it difficult to distribute large abalones. At this event, 15-16 live ...

Source: Fisheco