The article highlights the challenges and opportunities within the global cocoa market, focusing on the impact of diseases on African cocoa crops, which represent about 70% of the world's supply, leading to increased cocoa prices. This situation offers a significant opportunity for Latin American countries like Ecuador and Brazil, where cocoa production is growing and less prone to diseases. With projections indicating a 5% increase in cocoa production in Latin America for the 2023/24 season, and the region's reputation for high-quality cocoa, the rise in prices could motivate producers to enhance their production chains. This includes efforts to increase production capacity, improve quality, and boost efficiency, presenting a promising outlook for Latin American cocoa in the global market.