Leveraging the Belt and Road Initiative, Argentinian beef gains widespread attention from online influencers and mainstream media.

Published 2025년 11월 11일

Tridge summary

According to a report by the Argentine website "elregionaldigital" on the 9th, the Argentine Beef Promotion Association has partnered with 13 export companies to participate in the event. In the first two days after the opening of the expo, several local key opinion leaders (KOLs) shared their experiences at the Argentine Beef Pavilion (Pabellón Argentine Beef) restaurant through social media platforms, showcasing the flavor, tenderness, and pure quality of Argentine beef to millions of followers.

These contents reached millions of users on social platforms Douyin and Xiaohongshu, garnering thousands of positive comments, making Argentine beef a symbol of high-quality cuisine and taste enjoyment.

The Argentine Beef Pavilion also attracted the attention of mainstream Chinese media. Several media outlets interviewed the president of the Argentine Beef Promotion Association, representatives of meat processing enterprises, and local importers. Major media platforms also reported on Argentina's participation in this expo.

The related reports focused on the traceability system, sustainable concepts, and excellent production processes of Argentine beef, further solidifying its high-end product positioning in the Chinese market, while strengthening the official promotion by the Argentine Beef Promotion Association regarding the quality and livestock traditions of Argentine beef.

Original content

According to a report by the Argentine website "elregionaldigital" on the 9th, the Argentine Beef Promotion Association has partnered with 13 export companies to participate in the event. In the first two days after the opening of the expo, several local key opinion leaders (KOLs) shared their experiences at the Argentine Beef Pavilion (Pabellón Argentine Beef) restaurant through social media platforms, showcasing the flavor, tenderness, and pure quality of Argentine beef to millions of followers. These contents reached millions of users on social platforms Douyin and Xiaohongshu, garnering thousands of positive comments, making Argentine beef a symbol of high-quality cuisine and taste enjoyment. The Argentine Beef Pavilion also attracted the attention of mainstream Chinese media. Several media outlets interviewed the president of the Argentine Beef Promotion Association, representatives of meat processing enterprises, and local importers. Major media platforms also reported on ...
Source: Foodmate

Would you like more in-depth insights?

Gain access to detailed market analysis tailored to your business needs.
By clicking “Accept Cookies,” I agree to provide cookies for statistical and personalized preference purposes. To learn more about our cookies, please read our Privacy Policy.