Major fruit and vegetable wholesalers share food distribution trends at workshop

Published 2025년 10월 23일

Tridge summary

[Agricultural and Fisheries Products Wholesale Newspaper=Reporter Kim Jin-oh] Daea Fresh Produce (CEO Lee Sang-yong), a wholesale market corporation located in the Garak-dong Agricultural and Fisheries Products Wholesale Market in Seoul, held a "Second Half 2025 Wholesaler Workshop" in Deoksan, South Chungcheong, on the 18th and 19th to strengthen the capabilities of middle wholesalers. The workshop, attended by over 30 Daea Fresh Produce middle wholesalers and employees, was organized to discuss and enhance the sales competitiveness and strategies of middle wholesalers in the rapidly changing food distribution environment, which includes the increase in single-person households, changes in dietary habits, a growing emphasis on health and nutrition in food consumption culture, and the spread of delivery culture. In particular, the workshop focused on changes in consumer food purchasing trends, the current status of online platform users, and vegetables.

Original content

President Lee Sang-yong: "Response of intermediaries in rapidly changing environment is important" Dae-Ah Fresh Produce (President Lee Sang-yong), a wholesale market corporation within the Garakdong Agricultural Products Wholesale Market in Seoul, held the "2025 Second Half Intermediary Workshop" in Deoksan, South Chungcheong, on the 18th and 19th to strengthen the capabilities of intermediaries. The workshop, attended by around 30 intermediaries and employees of Dae-Ah Fresh Produce, was organized to discuss ways to enhance the competitiveness and sales strategies of intermediaries in the rapidly changing food distribution environment, including the increase in single-person households, changes in dietary habits, a focus on health and nutrition in food consumption culture, and the spread of delivery culture. In particular, the workshop provided a time to examine the limitations of the current sales scene and seek response measures through communication on the overall distribution ...

Source: Aflnews