The convenience food market in Hong Kong is projected to grow to $1.51 billion in 2024 at a rate of 4.4% per year, driven by long working hours, high dual-income households, and a diverse population with a demand for convenient, health-conscious food options. Surveys show a shift towards healthier eating habits, with a majority of consumers trying to eat healthily and avoid artificial flavorings and preservatives. Home-meal replacement products, including Korean food, are becoming more popular, with local brands offering customized diet options and subscription services, and convenience stores releasing cost-effective products. The market is expected to continue to grow, particularly among office workers and young adults who value convenience and time efficiency.