Morocco's agricultural sector is experiencing significant challenges, leading to substantial drops in crop production. As a result, the country's produce sourcers, such as Walid Goddi from Rungis hub, are seeking alternatives from countries like Turkiye, Egypt, Mauritania, and Senegal. The government's efforts to support local purchasing power have inadvertently contributed to the problem, and climate-related issues are exacerbating the situation. Turkiye has emerged as a reliable source of supply, even amidst earthquake recovery efforts. Rungis and other agri-hubs are developing strategies to import from other countries to address the shortages, particularly in light of anticipated summer fruit and watermelon season.