Naju City, 'First Export of Naju Persimmons to France' – European Market Entry Intensifies

Following Mayor Yoon Byung-tae's visit to France, progress has been made... Launch of global luxury fruit Naju City has fully launched the European market entry of the world-renowned luxury fruit, Naju Pear. The city has recently succeeded in its first export to France, accelerating the enhancement of Naju Pear's global competitiveness. Naju City (Mayor Yoon Byung-tae) announced on the 14th that it held a ceremony for the first export of Naju Pear to France, attended by related parties including Jang Hyeon-sun, CEO of Nasipi F&B, Lee Dong-hee, Chairman of Naju Pear Horticultural Farmers Association, and Choi Myeong-su, a member of Jeonnam Provincial Assembly. This export was a follow-up measure to the 'Agricultural, Fisheries, and Food Export Business Cooperation Agreement (MOU)' signed by Mayor Yoon Byung-tae during his visit to France in June. Following the export agreement with Austria, the entry of Naju Pear into the European market is accelerating. The Naju Pear (registered ...