Olive growers from Rio Grande do Sul receive a visit from the International Authorities

Published 2024년 10월 29일

Tridge summary

Olive growers in Rio Grande do Sul, Brazil, will meet with the International Olive Oil Committee (IOC) to discuss a campaign to boost the consumption of extra virgin olive oil in the country. The four-year campaign, with a total budget of 520 thousand euros, aims to promote the quality of Brazilian olive oil, which is recognized on the international stage. The IOC's executive director, Jaime Lilio, will present the campaign and discuss Brazil's potential inclusion in the IOC, a move supported by the Brazilian Institute of Olive Growing (Ibraoliva) and local producers.
Disclaimer:The above summary was generated by Tridge's proprietary AI model for informational purposes.

Original content

On October 30 and 31, olive growers from Rio Grande do Sul will have the opportunity to receive representatives from the International Olive Oil Committee (IOC) in Rio Grande do Sul. The purpose of the visit is to present a campaign led by the council, which aims to encourage the consumption of extra virgin olive oil among Brazilians, in partnership with the Brazilian Institute of Olive Growing (Ibraoliva) and its associates. The international mission will visit producers in the cities of Caçapava do Sul, Cachoeira do Sul and Restinga Seca. On October 31, the delegation, led by the IOC's executive director, Jaime Lilio, will present the actions of a campaign that will last for four years, with a total investment of 520 thousand euros. The IOC's interest in Brazil is justified by the fact that the country is the second largest consumer of extra virgin olive oil in the world. The IOC brings together olive oil-producing countries from various regions of the planet. Although Brazil is ...

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