Olive growers receive world authorities from the sector in Rio Grande do Sul, Brazil

Published 2024년 10월 22일

Tridge summary

The International Olive Oil Committee (IOC) will visit Brazil from October 30 to 31 to present a campaign to promote the consumption of extra virgin olive oil to Ibraoliva and its partners. The four-year campaign, with a budget of 520 thousand Euros, is aimed at the second largest global consumer of extra virgin olive oil. Brazil's national producers are encouraged to join the IOC, an organization representing olive oil-producing countries, to represent their high-quality products on a global stage. The visit is also seen as a potential step towards Brazil's inclusion in the IOC.
Disclaimer:The above summary was generated by Tridge's proprietary AI model for informational purposes.

Original content

On October 30 and 31, olive growers will receive a visit from representatives of the International Olive Oil Committee (IOC) in Rio Grande do Sul. The objective is to present a campaign led by the council that aims to encourage the consumption of extra virgin olive oil by Brazilians to the Brazilian Institute of Olive Growing (Ibraoliva) and its associates. The global mission will visit producers in Rio Grande do Sul in Caçapava do Sul, Cachoeira do Sul and Restinga Seca (RS). On October 31, the delegation led by the IOC's executive director, Jaime Lilio, will present the actions of the four-year campaign, with an investment of 520 thousand Euros, in Vila do Segredo, in Caçapava do Sul. The IOC's focus on Brazil is due to the country being the second largest consumer of extra virgin olive oil in the world. The IOC brings together olive oil-producing countries from all over the world. Brazil is not a member of the Council, as its production is still considered a new product on the ...

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